Master the Habits, Mindsets, and Tactics of Real Estate's Super Producers

The Secrets of Top Selling Agents brand has connected real estate agents with the industry's top coaches and experts for over a decade. What started out as a webinar program has boomed into podcasts, live events, and even best selling books available on Amazon.

Now, Secrets has once again gathered tips and scripts to help you master the Habits, Mindsets, and Tactics of Real Estate's Super Producers. Find quotes from this Amazon best selling book that will inspire and guide your real estate career below!

Building a Legacy

Tips based on Tom Ferry's Secrets of Top Selling Agent webinar:

• "Many agents make the mistake of limiting themselves to achieving incremental gains rather than impactful ones."
• "While you can set an unlimited number of goals, you won't be able to achieve them without the right mindset."
• "Think about how users will search for you. If they misspell your name or can't remember the name of your business, you want to be sure they'll still be able to find your page."

FSBOs

Tips based on Jim Remley's Secrets of Top Selling Agent webinar:

• "All real estate agents need something they can proactively do to move their sales forward…For sale by owner properties are an opportune way to fill your sales pipeline and generate listings."
• "Perhaps the biggest mistake agents make when starting off with FSBOs is the failure to systematize the process."
• "The first step to building trust is being polite and friendly. Don't sell!"

Geographic Farming

Tips based on Lab Coat Agents' Secrets of Top Selling Agent webinar:

• "If you can't be patient, farming isn't for you." – Nick Baldwin
• "The biggest mistake an agent can make is trying to be everywhere."
• "Be in one place a lot. Not everywhere a little." – Nick Baldwin

iBuyers

Tips based on Kenny Klaus' Secrets of Top Selling Agent webinar:

• "Whether your market currently has iBuyers in it or not, it is important to be prepared and to have a strategy ready to implement for when they do arrive."
• "You can't hide from iBuyers, and you're not doing your clients a favor by trying to hide iBuyers." – Kenny Klaus

Negotiation

Tips based on Alexis Bolin's Secrets of Top Selling Agent webinar:

• "Negotiation is a process, and understanding the steps involved is essential to ensure a successful resolution."

Ninja Selling

Tips based on Larry Kendall's Secrets of Top Selling Agent webinar:

• "Anyone can apply these principles to be successful, and they will generate predictable results."
• "Each day, a person makes the decision to be a player or a victim."
• "In general, people will pay for two things: something that solves a problem (relieving a pain point) and something that makes them feel good (the pleasure principle)."

Open Houses

Tips based on Sherri Johnson's Secrets of Top Selling Agent webinar:

• "Open houses can be the most profitable and productive few hours of an agent's week – if done correctly!"
• "The challenge for most agents is converting someone from a lead to a client and then a client to an appointment."

Passive Income

Tips based on Linda McKissack's Secrets of Top Selling Agent webinar:

• "Agents struggle in three main categories: time, money, and relationships."
• "The day you sell your last house is the day you receive your last dollar from real estate." – Linda McKissack
• "If you don't design your life, somebody or something else will." – Linda McKissack
• "Rather than spending money on material possessions, focus on how you can convert your income to assets."

Rituals

Tips based on Michael Maher's Secrets of Top Selling Agent webinar:

• "Both super producers and non-super producers practice rituals in their daily or weekly routine. The difference is that some rituals may not be improving their life or helping them achieve their goals."

Scripts

Tips based on Howard Brinton's Secrets of Top Selling Agent webinar:

• "Scripts are systems. They are something one repeats over and over again, and everyone uses them even if they don't realize it."
• "Scripts are the fastest way to improve your conversion ratio." – Howard Brinton

Social Media

Tips based on Marki Lemons-Ryhal's Secrets of Top Selling Agent webinar:

• "Social media is one of the most cost-effective ways to connect with your clients and meet new prospects."
• "Secret agents don't get found." – Marki Lemons-Ryhal's Secrets of Top Selling Agent Webinar.

Success

Tips based on Floyd Wickman's Secrets of Top Selling Agent webinar:

• "Before anyone can become successful in real estate, they must first become successful as a person."
• "Success is a chain of events and you're only as strong as your weakest link." – Floyd Wickman

Team Building

Tips based on Leigh Brown's Secrets of Top Selling Agent webinar:

• "Building a team isn't for everyone, but you should have done this yesterday!" – Leigh Brown
• "When you allow people the ability to make mistakes, they work harder on their own to make sure things are done correctly."

Wealth-Building

Tips based on Dirk Zeller's Secrets of Top Selling Agent webinar:

• "Most people want to obtain financial success. Actually achieving it, however, is the elusive part for many."
• "It's the start that stops most people." – Dirk Zeller

Find more great tips, quotes, and scripts to fuel your business in Habits, Mindsets, and Tactics of Real Estate's Super Producers. Visit Amazon.com to purchase your copy!

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