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Disruption Is Not Coming to Real Estate

February 04 2019

The basic tenets of home buying and selling have remained unchanged for over a century. However, new models are emerging that redefine the role of the agent, offer alternative buyers to sellers, and provide new channels for both consumers and professionals to interact.

"Disruption" is a trending word throughout the industry,  but how disruptive are these new business models? I'll cover two well known challengers—discount/fixed-fee brokerages and For Sale By Owner ("FSBO")—dissect a trending third, the iBuyer movement, and enter a fourth, platforms, into the competition.

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