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Sign into your accountWhy Google+ Will Help Your Real Estate Business
January 09 2013
I know you have heard about why you should be on Facebook, the benefits of gaining a large following on Twitter, and the growing adoption of Pinterest. Here is why getting active on Google+ will help your business moving forward.
It doesn't have the best social elements, and it doesn't have the popularity of other social platforms, but it is slowly becoming a hub for managing your presence in the eyes of Google.
Piece by piece, Google is rolling out great features that require you to be a part of Google+ to take advantage of them, particularly if you are a person or business that creates and distributes content on a regular basis.
Among these is 'Author Rank', which will make connections between the author of the content and the kind of content that is being created. Authors will then receive a score depending on where their content is appearing, and how it is connected to other individuals and organizations in the social graph, ultimately having a large impact on your search engine ranking (SEO).