fbpx
You have viewed all your free articles this month


Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A

UNLIMITED ACCESS

With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.

Purchase Account

NOT INTERESTED?

RE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.

Browse the site

ARE YOU ALREADY A MEMBER?

Sign into your account

Study: How Online Is Driving Offline

January 10 2013

virtualLast year at this time, we saw several big reports showing how clearly the web is influencing the real estate market, with more consumers than ever beginning their home searches online. Here we are again in the early part of the year, and Google and the National Association of REALTORS® have a new report on online habits and real estate.

What did they learn this time around? Real estate-related searches have more than doubled in last 4 years.

The report, The Digital House Hunt: Consumer and Market Trends in Real Estate, includes custom research from NAR's 2012 Profile of Home Buyers and Sellers in addition to internal Google data.

rf on offline sum

TO READ THE REST OF THE STORY LOGIN OR REGISTER.